Looking for one? Hiring? Proceed directly to cable/broadband advertising sales guru Jim Birschbach and MediaRecruiter.com.
Daily Briefing
Twitter hopes to close the loop on social TV and ads
By Cameron Scott, Social Times (May 23, 2013)
A Twitter app designed to put advertiser messages into the Twitter feeds of viewers who have seen certain commercials "continues to show Twitter working hard to dominate the second screen marketing experience."
BlackArrow jumps in cable’s Canoe
By Jeff Baumgartner, Multichannel News (May 23, 2013)
Cable's advanced advertising consortium Canoe Ventures will license BlackArrow's campaign management platform to help speed the way toward scaled deployment of dynamic ad insertion.
Sook: Algorithms can’t serve local markets
By Michael Depp, NetNewsCheck
The Chairman and CEO of Nexstar Broadcasting argues that local media sales forces have an advantage over the rising automatrons of modern media. (May 22, 2013)
